Around the globe, the NOVAWINCH brand is recognized as a leader in the winch industry, everywhere that is except the USA.  Today, NOVAWINCH set out to change that with building a US-based team that includes four former Superwinch employees: sales leaders Albert Cruz, Jan Valdez and Bruce Knutson and marketer Jon Mason.


The move address a gap in coverage for the brand in the North and South America where formerly NOVAWINCH and their manufacturing parent company Now Vow produced exclusively for big brands such as Superwinch and others.  The NOVAWINCH brand will offer consumers high-end performance as well as bring new innovations to market in addition to supporting its contract manufacturing partners.


Expect to see more of NOVAWINCH in the Americas soon.


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